Privacy Policy

1. Introduction

EduInfinity 3D ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website edu-infinity.com, use our services, or interact with us in relation to our compact 3D printing solutions for UK homes.

This policy applies to all users of our website and services within the United Kingdom and complies with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

2. Information We Collect

2.1 Personal Information

We may collect the following types of personal information:

• Contact Information: Name, email address, phone number, postal address
• Account Information: Username, password, preferences
• Transaction Information: Purchase history, payment information, billing address
• Communication Data: Records of correspondence, customer service interactions
• Technical Information: IP address, browser type, operating system, device information

2.2 Automatically Collected Information

When you visit our website, we automatically collect:

• Usage data and website analytics
• Cookie data and similar tracking technologies
• Log files including access times and pages viewed
• Referral sources and search terms

3. How We Use Your Information

We use your personal information for the following purposes:

3.1 Service Provision

• Processing and fulfilling orders for 3D printers and accessories
• Providing customer support and technical assistance
• Managing user accounts and preferences
• Delivering educational content and resources

3.2 Communication

• Sending order confirmations and shipping updates
• Providing newsletter content and blog updates (with consent)
• Responding to inquiries and customer service requests
• Sending important notices about our services

3.3 Business Operations

• Analyzing website usage to improve our services
• Conducting market research and product development
• Preventing fraud and ensuring security
• Complying with legal and regulatory requirements

4. Legal Basis for Processing

Under UK GDPR, we process your personal data based on the following legal grounds:

• Contract: Processing necessary for performing contracts with you
• Consent: Where you have given explicit consent (e.g., newsletter subscriptions)
• Legitimate Interest: For business operations that don't override your privacy rights
• Legal Obligation: To comply with applicable laws and regulations

5. Data Sharing and Disclosure

We do not sell your personal information. We may share your data with:

5.1 Service Providers

• Payment processors for transaction handling
• Shipping companies for order fulfillment
• IT service providers for website hosting and maintenance
• Email service providers for communication

5.2 Legal Requirements

We may disclose your information if required to:

• Comply with legal obligations or court orders
• Protect our rights, property, or safety
• Prevent fraud or illegal activities
• Respond to government or regulatory requests

6. Data Security

We implement appropriate technical and organizational measures to protect your personal data:

• SSL encryption for data transmission
• Secure servers with restricted access
• Regular security assessments and updates
• Employee training on data protection
• Access controls and authentication measures

7. Data Retention

We retain your personal data only as long as necessary for the purposes outlined in this policy:

• Account Data: Until account deletion or 7 years after last activity
• Transaction Records: 7 years for accounting and tax purposes
• Marketing Data: Until consent is withdrawn or 2 years of inactivity
• Website Analytics: 26 months maximum

8. Your Rights

Under UK GDPR, you have the following rights:

8.1 Access and Portability

• Request access to your personal data
• Receive a copy of your data in a portable format

8.2 Correction and Deletion

• Correct inaccurate or incomplete data
• Request deletion of your personal data

8.3 Processing Controls

• Object to processing based on legitimate interests
• Restrict processing in certain circumstances
• Withdraw consent for consent-based processing

To exercise these rights, contact us at [email protected] or use the contact information below.

9. Cookies and Tracking

Our website uses cookies and similar technologies. For detailed information about our cookie practices, please see our Cookie Policy. You can manage cookie preferences through our cookie consent banner or your browser settings.

10. Third-Party Links

Our website may contain links to third-party websites and social media platforms. This Privacy Policy does not apply to external sites. We encourage you to review the privacy policies of any third-party sites you visit.

11. Children's Privacy

Our services are not directed to children under 13. We do not knowingly collect personal information from children under 13. If we become aware of such data collection, we will delete the information immediately.

12. International Transfers

We primarily process data within the UK. If data is transferred outside the UK, we ensure appropriate safeguards are in place, such as adequacy decisions or standard contractual clauses.

13. Changes to This Policy

We may update this Privacy Policy periodically. Changes will be posted on this page with an updated revision date. For significant changes, we may provide additional notice through email or website notifications.

14. Contact Information

If you have questions about this Privacy Policy or our data practices, please contact us:

15. Data Protection Authority

If you believe we have not addressed your concerns adequately, you have the right to lodge a complaint with the UK's data protection authority: